David Fenlon is a commercial consultant who has advised dozens of global brands on key strategic budget decisions across various sectors. He has reviewed $bns spent on growth activities by global brands over the past ten years.
These have included world leading brands in FMCG, financial services, retail, video gaming and entertainment, consumer technology, fashion and apparel, airlines, and other industries. He specialises in the esports world and has worked with governments, endemics, and non-endemics on their esports strategies.
David is an enthusiastic (if distinctly mediocre) gamer, and has been for more than 25 years.

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